The collection is called END-dangered Wild(life). The whole collection turned out better than expected as it highlights and raises real life issues that are currently happening around us. The whole collection and the name is to evoke an emotional response from the public so that they are aware of our potential losses, not knowing what how these wildlife creatures can benefit us. Although the collection isn't 100% recyclable, the collection is supposed to be more sustainable and environmentally friendly. The envelopes, gift tags and outer gift box is made from recycled stock however, the gift bag, cards, netbooks and gift wrap are made from non-recycled stock due to product having to be durable to keep as memories.
The feedback received were all positive and that they think it is a good idea to include a charity as people may take the collection more seriously. They have also commented how they like the illustrations which is uplifting as it is something I want to explore further into.
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