Canon is the body of rules, principles, or standards accepted as axiomatic and universally binding in a field of study or art: the neoclassical canon.
Grids
- How a page is structured
- Consistency sides the reader
- Alignment making it easier to read - bringing order to chaos
Colour
- Appropriate use of colours - considering the saturation and complimentary colours
White space
- Makes it easier to read - more legible
- Allows the image to not look overcrowded
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