The final idea is to create a pull-type information leaflet as the target audience is for young people aged 10-15 in which the design would have to be engaging and interesting enough for them to keep. The other two ideas may be too childish for people in secondary school. The leaflet will have the symptoms of mental health issues, common questions about mental health and where they can find additional support - stressing that they should just talk to a trusted adult.
The tone of voice on the design will be be more subtle as the information is not to scare children or make them think they have something seriously wrong with them if they do experience the symptoms. The leaflet will try to not use words such as 'mental', issues' or 'problems' as it may put the child off the leaflet as they may refer 'mental' as 'crazy' instead of mind and 'issues' and 'problems' as an extremely negative thing. The whole idea is for the youngster to spot the signs if they feel like they experience them and if they do, to speak to a trusted adult about it who will hopefully explain more or understand how the child is feeling.
The design of the leaflet will be created in a way that it is more fun and not all serious because people always see mental health as a negative thing - which to some extent it is but it's nice to make it more positive as the positivity can make it seem less of a pessimistic subject. That way, people will be more open and inclined to want to talk about it want to learn how to confront it instead of repress it as it is a normal thing that people cannot avoid if they do suffer from it.
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